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WhatsApp Business
Automation Guide
WhatsApp Business
Automation Guide

Broadcast lists, catalog selling, chatbot flows, and WhatsApp API integration for e-commerce and service businesses across Tier 2 and Tier 3 cities — close more sales on India's #1 messaging app.Tier 2 aur Tier 3 cities mein e-commerce aur service businesses ke liye broadcast lists, catalog selling, chatbot flows, aur WhatsApp API integration — India ke #1 messaging app par zyada sales close karo.

SoftBix TechnologiesSoftBix Technologies Tier 2 & 3 IndiaTier 2 & 3 India July 2026July 2026 8 Chapters8 Chapters
LanguageLanguage
WhatsApp ServicesWhatsApp Services
WA 2026 SoftBix eBook
Chapter 1

Why WhatsApp Wins in Tier 2 & Tier 3 India

In Saharanpur, Indore, Coimbatore, and hundreds of similar cities, customers don't fill long website forms — they send a WhatsApp message. For local retailers, clinics, coaching centres, and D2C brands, WhatsApp is not a support channel. It is the sales counter.

The Indian WhatsApp Reality

  • 500+ million users in India — more than email and SMS combined for daily communication
  • UPI + WhatsApp — payment screenshots and order confirmations flow naturally in chat
  • Trust by default — people prefer messaging a known business number over unknown websites
  • Low data friction — works on budget phones and slower networks common in Tier 2/3

App vs. API — Which Path?

SolutionBest ForVolumeCost
WhatsApp Business AppShops, clinics, solo foundersUnder 500 chats/dayFree
WhatsApp Business APIE-commerce, franchises, SaaSThousands/dayPer-conversation pricing via BSP
HybridGrowing SMB with small teamApp + API for broadcastsModerate

Tier 2 / Tier 3 Insight

A furniture store in Meerut closed 40% more orders after moving from phone calls to WhatsApp catalog + UPI. Customers shared product photos with family in the same chat thread — free viral marketing. This behaviour is rare on websites but daily on WhatsApp.

Chapter 1 Action Items

  • List your top 5 customer questions — these become automation flows later
  • Count how many enquiries already arrive on WhatsApp vs. phone/email
  • Decide: Business App only, or plan API within 6 months
Chapter 1

Tier 2 & Tier 3 India mein WhatsApp Kyun Jeetta Hai

Saharanpur, Indore, Coimbatore, aur sau similar cities mein, customers lambi website forms nahi bharte — WhatsApp message bhejte hain. Local retailers, clinics, coaching centres, aur D2C brands ke liye, WhatsApp support channel nahi hai. Yeh sales counter hai.

Indian WhatsApp Reality

  • 500 million+ users India mein — daily communication ke liye email aur SMS se zyada
  • UPI + WhatsApp — payment screenshots aur order confirmations chat mein naturally flow karte hain
  • Trust by default — log unknown websites ke bajay known business number ko message karna prefer karte hain
  • Low data friction — Tier 2/3 mein common budget phones aur slow networks par kaam karta hai

App vs API — Kaunsa Path?

SolutionBest ForVolumeCost
WhatsApp Business AppShops, clinics, solo foundersUnder 500 chats/dayFree
WhatsApp Business APIE-commerce, franchises, SaaSThousands/dayPer-conversation pricing via BSP
HybridGrowing SMB with small teamApp + API for broadcastsModerate

Tier 2 / Tier 3 Insight

Meerut ke furniture store ne phone calls se WhatsApp catalog + UPI par jaane ke baad 40% zyada orders close kiye. Customers ne usi chat thread mein family ke saath product photos share ki — free viral marketing. Yeh behaviour websites par rare hai lekin WhatsApp par daily hai.

Chapter 1 Action Items

  • Apne top 5 customer questions list karo — yeh baad mein automation flows banenge
  • Gino kitni enquiries pehle se WhatsApp vs phone/email par aati hain
  • Decide karo: Business App only, ya 6 months mein API plan karo
Chapter 2

WhatsApp Business App — Complete Setup

Before automation, your foundation must be professional. A half-finished Business profile loses trust instantly. Spend one hour setting this up correctly — it pays back on every conversation.

Profile Essentials

  1. Business name — match Google Business Profile and storefront signage
  2. Category — accurate type (e.g., "Home decor store," "Dental clinic")
  3. Description — 2–3 lines: what you sell, city, hours, CTA ("Message us for catalog")
  4. Address & hours — critical for local trust in Tier 2/3 markets
  5. Profile photo — logo on white; avoid blurry selfies

Messaging Tools Built Into the App

  • Greeting message — auto-sent to new chats: "Namaste! Thanks for contacting [Brand]. How can we help?"
  • Away message — after hours with promise of reply time
  • Quick replies — shortcuts like /price, /address, /catalog
  • Labels — tag chats: New Lead, Paid, Pending, Support

Click-to-Chat Everywhere

Generate your wa.me link: https://wa.me/91XXXXXXXXXX?text=Hi%20I%20want%20to%20know%20more. Place it on Instagram bio, Google Business Profile, website header, invoice PDFs, and shop signage QR codes.

Offline → Online Bridge

Print QR codes on visiting cards and packaging in Hindi + English: "Scan karke WhatsApp par order karein." Tier 2 customers discover you offline and continue the relationship in chat.

Chapter 2

WhatsApp Business App — Complete Setup

Automation se pehle, aapka foundation professional hona chahiye. Adhura Business profile turant trust kho deta hai. Isko sahi tarike se setup karne mein ek ghanta lagao — yeh har conversation mein payback karta hai.

Profile Essentials

  1. Business name — Google Business Profile aur storefront signage se match kare
  2. Category — accurate type (jaise "Home decor store," "Dental clinic")
  3. Description — 2–3 lines: kya bechte ho, city, hours, CTA ("Catalog ke liye message karo")
  4. Address & hours — Tier 2/3 markets mein local trust ke liye critical
  5. Profile photo — white par logo; blurry selfies avoid karo

Messaging Tools Built Into the App

  • Greeting message — nayi chats ko auto bheja: "Namaste! [Brand] se contact karne ke liye thanks. Hum kaise help kar sakte hain?"
  • Away message — hours ke baad reply time ka promise ke saath
  • Quick replies — shortcuts jaise /price, /address, /catalog
  • Labels — chats tag karo: New Lead, Paid, Pending, Support

Click-to-Chat Har Jagah

Apna wa.me link generate karo: https://wa.me/91XXXXXXXXXX?text=Hi%20I%20want%20to%20know%20more. Instagram bio, Google Business Profile, website header, invoice PDFs, aur shop signage QR codes par rakho.

Offline → Online Bridge

Visiting cards aur packaging par Hindi + English mein QR codes print karo: "Scan karke WhatsApp par order karein." Tier 2 customers aapko offline discover karte hain aur chat mein relationship continue karte hain.

Chapter 3

Broadcast Lists — Reach Without Spam

Broadcast lists let you message many contacts privately — each person sees it as a personal message, not a group spam blast. Done right, broadcasts drive repeat orders; done wrong, you get blocked and reported.

How Broadcast Lists Work

You create a list (e.g., "VIP Customers — Saharanpur"), add contacts who have saved your number, and send one message to all. Recipients can reply only to you, not to each other. Maximum practical list size: 256 per list — create multiple lists by city or product line.

What to Broadcast (and What to Avoid)

Send ThisNever Send This
New collection launchesDaily generic "Good morning" blasts
Festival offers (Diwali, Eid, Holi)Unrelated forwards and memes
Back-in-stock alertsMessages to people who never opted in
Appointment remindersFake urgency every 48 hours

Opt-In Collection Methods

  • Checkout checkbox: "Send me offers on WhatsApp"
  • In-store sign-up with phone + name on tablet
  • Instagram CTA: "Message SAVE to join VIP list"
  • Post-purchase: "Reply YES for weekly deals"

Broadcast Cadence

For retail: 1–2 broadcasts per week maximum. For service businesses (clinics, coaching): 1 per fortnight plus transactional reminders. Always include clear value and an easy reply path ("Reply STOP to opt out").

Broadcast Template

  • Line 1: Personal hook ("New saree collection just arrived 🌸")
  • Line 2: One benefit + price range
  • Line 3: CTA ("Reply 1 for catalog | 2 for store timings")
  • Line 4: Opt-out respect ("Not interested? Reply STOP")
Chapter 3

Broadcast Lists — Spam Bina Reach

Broadcast lists aapko kai contacts ko privately message bhejne deti hain — har person ise personal message ke roop mein dekhta hai, group spam blast nahi. Sahi tarike se, broadcasts repeat orders drive karte hain; galat tarike se, block aur report milti hai.

Broadcast Lists Kaise Kaam Karti Hain

Aap ek list banate ho (jaise "VIP Customers — Saharanpur"), un contacts ko add karte ho jinhone aapka number saved kiya hai, aur sabko ek message bhejte ho. Recipients sirf aapko reply kar sakte hain, ek doosre ko nahi. Maximum practical list size: 256 per list — city ya product line se multiple lists banao.

Kya Broadcast Karo (Aur Kya Nahi)

Yeh BhejoKabhi Mat Bhejo
Nayi collection launchesDaily generic "Good morning" blasts
Festival offers (Diwali, Eid, Holi)Unrelated forwards aur memes
Back-in-stock alertsUn logon ko jo kabhi opt-in nahi kiye
Appointment remindersHar 48 hours fake urgency

Opt-In Collection Methods

  • Checkout checkbox: "WhatsApp par offers bhejo"
  • In-store sign-up tablet par phone + name
  • Instagram CTA: "VIP list join karne ke liye SAVE message karo"
  • Post-purchase: "Weekly deals ke liye YES reply karo"

Broadcast Cadence

Retail ke liye: maximum week mein 1–2 broadcasts. Service businesses (clinics, coaching) ke liye: fortnight mein 1 plus transactional reminders. Hamesha clear value aur easy reply path include karo ("Opt out ke liye STOP reply karo").

Broadcast Template

  • Line 1: Personal hook ("Nayi saree collection aa gayi 🌸")
  • Line 2: Ek benefit + price range
  • Line 3: CTA ("Catalog ke liye 1 reply | store timings ke liye 2")
  • Line 4: Opt-out respect ("Interest nahi? STOP reply karo")
Chapter 4

Catalog Selling & Product Discovery

WhatsApp Catalog turns your chat into a mini storefront — products with images, descriptions, prices, and links. For Tier 2/3 e-commerce without a fancy website, catalog + UPI is often enough to run a full business.

Building a High-Converting Catalog

  1. Photography — clean background, natural light, multiple angles
  2. Titles — include keyword + variant ("Banarasi Silk Saree — Red — Free Blouse")
  3. Price — show MRP and offer price if applicable
  4. Description — size, material, delivery time, return policy in 2–3 lines
  5. SKU / code — helps staff fulfil orders from chat screenshots

Catalog Sales Flow

Step 1 — Discovery
  • Customer sees Reel/ad → clicks WhatsApp
Step 2 — Browse
  • You send catalog link or specific product cards
Step 3 — Confirm
  • Size/color confirmed via quick replies
Step 4 — Payment
  • UPI QR or link → screenshot → order booked
Step 5 — Retention
  • Dispatch update + review request in same thread

Catalog + Meta Ads

Connect catalog to Meta Commerce Manager for Click-to-WhatsApp product ads. User taps product in ad → lands in WhatsApp with context. Especially effective for fashion, jewellery, and home decor in Tier 2 cities.

Chapter 4

Catalog Selling & Product Discovery

WhatsApp Catalog aapki chat ko mini storefront mein badalta hai — images, descriptions, prices, aur links ke saath products. Fancy website ke bina Tier 2/3 e-commerce ke liye, catalog + UPI aksar poora business chalane ke liye kaafi hai.

High-Converting Catalog Banana

  1. Photography — clean background, natural light, multiple angles
  2. Titles — keyword + variant include karo ("Banarasi Silk Saree — Red — Free Blouse")
  3. Price — MRP aur offer price dikhao agar applicable ho
  4. Description — size, material, delivery time, return policy 2–3 lines mein
  5. SKU / code — staff ko chat screenshots se orders fulfil karne mein help

Catalog Sales Flow

Step 1 — Discovery
  • Customer Reel/ad dekhta hai → WhatsApp click karta hai
Step 2 — Browse
  • Aap catalog link ya specific product cards bhejte ho
Step 3 — Confirm
  • Size/color quick replies se confirm
Step 4 — Payment
  • UPI QR ya link → screenshot → order booked
Step 5 — Retention
  • Dispatch update + usi thread mein review request

Catalog + Meta Ads

Click-to-WhatsApp product ads ke liye catalog ko Meta Commerce Manager se connect karo. User ad mein product tap karta hai → context ke saath WhatsApp mein land karta hai. Tier 2 cities mein fashion, jewellery, aur home decor ke liye khaaskar effective.

Chapter 5

Chatbot Flows & Automation

Automation does not mean sounding robotic. The goal is instant answers to repetitive questions so your team focuses on closing high-intent chats. Start simple — three flows can save 2 hours daily.

Level 1 — Free App Automation

  • Greeting + away messages
  • Quick replies for pricing, location, timings
  • Labels + starred messages for follow-up queue

Level 2 — Structured Reply Flows

Design a menu-based conversation without API:

  1. "Welcome to SoftBix Clinic! Reply: 1️⃣ Book appointment 2️⃣ Treatment prices 3️⃣ Talk to human"
  2. Branch 1 → collect name + preferred date via saved quick replies
  3. Branch 3 → notify staff via WhatsApp Web

Level 3 — No-Code Chatbot Builders

Tools like AiSensy, Interakt, Wati, or Gallabox (India-focused BSPs) offer drag-and-drop flows: lead capture, drip sequences, abandoned cart, appointment booking. Connect to Google Sheets or CRM for Tier 2 teams without developers.

Sample Flow — Coaching Institute

Automation Sequence

  1. Lead messages from Facebook ad
  2. Instant reply: course brochure PDF + "Reply DEMO for free class"
  3. If DEMO → send Zoom link + reminder 1 hour before
  4. If no reply in 48h → gentle follow-up broadcast (opted-in only)
  5. After demo → human counsellor takes over for fee discussion

Human Handoff Rule

Always offer "Press 0 for agent" or "Type HUMAN" within 3 steps. Indian customers tolerate bots for basics but expect a real person for money decisions.

Chapter 5

Chatbot Flows & Automation

Automation ka matlab robotic sound karna nahi hai. Goal repetitive questions ke instant answers dena hai taaki aapki team high-intent chats close karne par focus kare. Simple shuru karo — teen flows roz 2 hours bacha sakte hain.

Level 1 — Free App Automation

  • Greeting + away messages
  • Pricing, location, timings ke liye quick replies
  • Follow-up queue ke liye labels + starred messages

Level 2 — Structured Reply Flows

API ke bina menu-based conversation design karo:

  1. "SoftBix Clinic mein welcome! Reply: 1️⃣ Appointment book 2️⃣ Treatment prices 3️⃣ Human se baat"
  2. Branch 1 → saved quick replies se name + preferred date collect karo
  3. Branch 3 → WhatsApp Web se staff notify karo

Level 3 — No-Code Chatbot Builders

AiSensy, Interakt, Wati, ya Gallabox (India-focused BSP) jaise tools drag-and-drop flows dete hain: lead capture, drip sequences, abandoned cart, appointment booking. Tier 2 teams ke liye Google Sheets ya CRM se connect karo bina developers ke.

Sample Flow — Coaching Institute

Automation Sequence

  1. Lead Facebook ad se message karta hai
  2. Instant reply: course brochure PDF + "Free class ke liye DEMO reply karo"
  3. Agar DEMO → Zoom link + 1 hour pehle reminder
  4. 48h mein no reply → gentle follow-up broadcast (opted-in only)
  5. Demo ke baad → fee discussion ke liye human counsellor handle karta hai

Human Handoff Rule

Hamesha 3 steps mein "Agent ke liye 0 press karo" ya "HUMAN type karo" offer karo. Indian customers basics ke liye bots tolerate karte hain lekin money decisions ke liye real person expect karte hain.

Chapter 6

WhatsApp Business API Integration

When chat volume exceeds what two people can handle — or you need order sync with Shopify, payment links, and CRM — the official WhatsApp Business API (Cloud API) becomes essential. You access it through Meta-approved Business Solution Providers (BSPs).

API vs. App — Upgrade Triggers

  • 500+ inbound messages per day
  • Multiple agents need shared inbox
  • Template broadcasts to thousands (with opt-in)
  • Integration with billing, ERP, or delivery partners
  • Click-to-WhatsApp ads at scale

How API Pricing Works (2026)

Meta charges per 24-hour conversation session by category: marketing, utility, authentication, service. Marketing templates cost more; utility (order updates, appointment reminders) cost less. Your BSP adds a platform fee. Budget ₹0.50–₹3 per marketing conversation for planning — rates vary by BSP and volume.

Message Templates

Outbound API messages (outside the 24h customer window) must use pre-approved templates:

  • Utility: "Your order #{{1}} has been shipped. Track: {{2}}"
  • Marketing: "Diwali sale — 20% off till Sunday. Shop: {{1}}"
  • Authentication: OTP codes for login

Integration Architecture

LayerOptions for Indian SMBs
BSP / InboxAiSensy, Interakt, Wati, Gupshup, Gallabox
E-commerceShopify, WooCommerce plugins → order alerts on WA
CRMZoho, HubSpot, LeadSquared via BSP webhooks
PaymentsRazorpay / PayU links inside chat

Avoid Unofficial APIs

Never use cracked "WhatsApp bulk sender" tools — they violate Meta policy, numbers get banned permanently, and customer data is at risk. Use only official Cloud API via verified BSPs.

Chapter 6

WhatsApp Business API Integration

Jab chat volume do logon se zyada handle karne se badh jata hai — ya Shopify ke saath order sync, payment links, aur CRM chahiye — official WhatsApp Business API (Cloud API) essential ho jata hai. Aap Meta-approved Business Solution Providers (BSP) ke through access karte ho.

API vs App — Upgrade Triggers

  • 500+ inbound messages per day
  • Multiple agents ko shared inbox chahiye
  • Hazaron ko template broadcasts (opt-in ke saath)
  • Billing, ERP, ya delivery partners ke saath integration
  • Scale par Click-to-WhatsApp ads

API Pricing Kaise Kaam Karti Hai (2026)

Meta 24-hour conversation session ke category se charge karta hai: marketing, utility, authentication, service. Marketing templates mehenge; utility (order updates, appointment reminders) saste. Aapka BSP platform fee add karta hai. Planning ke liye ₹0.50–₹3 per marketing conversation budget rakho — rates BSP aur volume se vary karte hain.

Message Templates

Outbound API messages (24h customer window ke bahar) pre-approved templates use karne chahiye:

  • Utility: "Aapka order #{{1}} ship ho gaya. Track: {{2}}"
  • Marketing: "Diwali sale — Sunday tak 20% off. Shop: {{1}}"
  • Authentication: Login ke liye OTP codes

Integration Architecture

LayerIndian SMBs ke Options
BSP / InboxAiSensy, Interakt, Wati, Gupshup, Gallabox
E-commerceShopify, WooCommerce plugins → WA par order alerts
CRMBSP webhooks se Zoho, HubSpot, LeadSquared
PaymentsChat ke andar Razorpay / PayU links

Unofficial APIs Avoid Karo

Kabhi cracked "WhatsApp bulk sender" tools mat use karo — woh Meta policy violate karte hain, numbers permanently ban hote hain, aur customer data risk mein hai. Sirf verified BSPs ke through official Cloud API use karo.

Chapter 7

E-commerce & Service Business Playbooks

The same WhatsApp tools behave differently for a saree seller in Varanasi versus a pathology lab in Nagpur. Use these industry playbooks as copy-paste starting points.

E-commerce / D2C Playbook

  • Acquisition: Instagram Reels + Click-to-WhatsApp ads
  • Catalog: Full inventory with seasonal collections
  • Automation: "Reply SIZE for size chart" + cart reminder after 24h
  • Payment: UPI + COD confirmation message
  • Post-sale: Dispatch template + review request on day 7

Local Service Playbook (Clinic, Salon, Repair)

  • Acquisition: Google Maps + local Facebook groups
  • Booking flow: Date → slot → reminder 2h before
  • Automation: Price list PDF + "Reply BOOK"
  • Retention: Monthly check-up reminder (utility template)

B2B / Wholesale (Tier 2 Industrial)

  • Separate broadcast lists per dealer region
  • Share rate lists as protected PDFs
  • Label chats by order size: Small / Bulk / Credit
  • API integration with inventory sheet for stock alerts

Team Workflow for Small Staff

RoleResponsibilityTool
OwnerVIP clients, escalationsBusiness App on primary phone
Sales execNew leads, catalog sharingWhatsApp Web + labels
SupportOrder tracking, returnsAPI inbox / quick replies
Chapter 7

E-commerce & Service Business Playbooks

Wahi WhatsApp tools Varanasi ki saree seller vs Nagpur ki pathology lab ke liye alag behave karte hain. In industry playbooks ko copy-paste starting points ke roop mein use karo.

E-commerce / D2C Playbook

  • Acquisition: Instagram Reels + Click-to-WhatsApp ads
  • Catalog: Seasonal collections ke saath full inventory
  • Automation: "Size chart ke liye SIZE reply" + 24h baad cart reminder
  • Payment: UPI + COD confirmation message
  • Post-sale: Dispatch template + day 7 par review request

Local Service Playbook (Clinic, Salon, Repair)

  • Acquisition: Google Maps + local Facebook groups
  • Booking flow: Date → slot → 2h pehle reminder
  • Automation: Price list PDF + "BOOK reply"
  • Retention: Monthly check-up reminder (utility template)

B2B / Wholesale (Tier 2 Industrial)

  • Dealer region per alag broadcast lists
  • Protected PDFs ke roop mein rate lists share karo
  • Order size se chats label: Small / Bulk / Credit
  • Stock alerts ke liye inventory sheet ke saath API integration

Small Staff ke Liye Team Workflow

RoleResponsibilityTool
OwnerVIP clients, escalationsPrimary phone par Business App
Sales execNew leads, catalog sharingWhatsApp Web + labels
SupportOrder tracking, returnsAPI inbox / quick replies
Chapter 8

Compliance, Metrics & 30-Day Launch Plan

WhatsApp marketing is permission-based. Meta actively bans numbers that spam. Measure what matters, follow the rules, and roll out automation in phases — not all at once.

Compliance Checklist (India)

Must Follow

  • Explicit opt-in before marketing messages
  • Honour STOP / unsubscribe immediately
  • Use approved templates for API marketing broadcasts
  • Don't share customer phone numbers with third parties
  • Align with IT Act and DPDP principles for data storage
  • No misleading offers or fake scarcity in broadcasts

Metrics to Track Weekly

MetricHow to MeasureTarget
Response timeFirst reply speedUnder 15 minutes in business hours
Chat-to-sale rateOrders ÷ qualified chatsImprove month-on-month
Broadcast reply rateReplies ÷ delivered5%+ indicates relevance
Block/report rateBSP dashboardNear zero — fix message frequency
Repeat purchase %CRM / manual labelsGrow via post-sale nurture

30-Day WhatsApp Launch Plan

Days 1–7 — Setup
  • Complete Business profile + catalog (min 10 products)
  • Create 5 quick replies + greeting/away messages
  • Deploy wa.me link on all channels + QR in store
Days 8–14 — Lists & Flows
  • Build first broadcast list from existing customers (opt-in)
  • Send 1 test broadcast with festival/offer hook
  • Document menu flow for top 3 FAQs
Days 15–21 — Scale
  • Run Click-to-WhatsApp ad (₹300/day test)
  • Train second team member on labels + handoff
  • Evaluate BSP demo if volume exceeds 100 chats/day
Days 22–30 — Optimize
  • Review metrics — double down on highest reply offers
  • Add post-purchase automation sequence
  • Plan API migration if bottlenecks persist

Need WhatsApp Automation Done For You?

SoftBix sets up WhatsApp Business, broadcast strategy, catalog optimization, chatbot flows, and API integration for e-commerce and service brands across India.

Chapter 8

Compliance, Metrics & 30-Day Launch Plan

WhatsApp marketing permission-based hai. Meta spam karne wale numbers ko actively ban karta hai. Jo matter karta hai use measure karo, rules follow karo, aur automation phases mein roll out karo — ek saath nahi.

Compliance Checklist (India)

Must Follow

  • Marketing messages se pehle explicit opt-in
  • STOP / unsubscribe turant honour karo
  • API marketing broadcasts ke liye approved templates use karo
  • Customer phone numbers third parties ke saath share mat karo
  • Data storage ke liye IT Act aur DPDP principles ke saath align karo
  • Broadcasts mein misleading offers ya fake scarcity nahi

Weekly Track Karne Wale Metrics

MetricKaise Measure KareinTarget
Response timeFirst reply speedBusiness hours mein 15 minutes se kam
Chat-to-sale rateOrders ÷ qualified chatsMonth-on-month improve karo
Broadcast reply rateReplies ÷ delivered5%+ relevance indicate karta hai
Block/report rateBSP dashboardNear zero — message frequency fix karo
Repeat purchase %CRM / manual labelsPost-sale nurture se grow karo

30-Day WhatsApp Launch Plan

Days 1–7 — Setup
  • Complete Business profile + catalog (min 10 products)
  • 5 quick replies + greeting/away messages banao
  • Sabhi channels + store mein QR par wa.me link deploy karo
Days 8–14 — Lists & Flows
  • Existing customers (opt-in) se pehli broadcast list banao
  • Festival/offer hook ke saath 1 test broadcast bhejo
  • Top 3 FAQs ke liye menu flow document karo
Days 15–21 — Scale
  • Click-to-WhatsApp ad chalao (₹300/day test)
  • Dusre team member ko labels + handoff par train karo
  • Agar volume 100 chats/day se zyada ho to BSP demo evaluate karo
Days 22–30 — Optimize
  • Metrics review — highest reply offers par double down
  • Post-purchase automation sequence add karo
  • Agar bottlenecks bane rahein to API migration plan karo

WhatsApp Automation Aapke Liye Karwana Hai?

SoftBix India bhar mein e-commerce aur service brands ke liye WhatsApp Business, broadcast strategy, catalog optimization, chatbot flows, aur API integration setup karta hai.